Amman-Jordan: 9 December, 2010 - SUBWAYÒ restaurants in Jordan, part of the world’s largest submarine sandwich franchise, today announced it continues to register rapid growth having expanded into a network of 11 outlets since its launch in Jordan in 2007.
Following the opening of its first store in Mecca Mall in Amman, SUBWAYÒ launched two additional restaurants the same year. In 2008, three more outlets opened in Jordan as a response to the increasing demand for healthy food options for which SUBWAY® has earned a significant reputation in the country.
In 2009, SUBWAY® opened doors to a further three restaurants, which in addition to the two that were launched this year, has taken the total number of stores to 11.
Mohammad Omar, SUBWAY® Development Agent in Jordan, said: “The SUBWAY® concept has received popular acceptance from the Jordanian community due to our relentless focus on the importance of balanced food. Thanks to our initiative to promote a healthy lifestyle with complementary food, our expansion rate in the country has been on an unprecedented fast-track.”
SUBWAY® in Jordan has played a vital role in supporting ongoing awareness campaigns organised by the Jordanian Ministry of Health and other government authorities on the importance of healthy eating habits.
SUBWAY® recently became the largest submarine sandwich franchise in the Arab world with more than 225 restaurants in some of the most important locations. It has 100 stores in the UAE, 46 in Kuwait, 41 in Saudi Arabia, 15 in Qatar, 11 in Jordan, 10 in Bahrain, seven in Oman, four in Egypt and four in Lebanon.
The SUBWAYÒ brand has been honoured as the number one franchise opportunity in the Entrepreneur magazine's ’Annual Franchise 500Ò’ listing for 17 of the past 23 years, in addition to being recognized as the number one franchise opportunity for 2010.
About SUBWAY®:
The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 33,300 locations in 92 countries.
Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. The SUBWAY® brand was ranked the number one Franchise Opportunity and the number one Global Franchise Opportunity in the 2010 edition of Entrepreneur magazine's ‘Annual Franchise 500®’ survey, an honor that the SUBWAY® chain has received 17 times in the past 23 years.
The SUBWAY® restaurant ventured outside North America when the first outlet opened in Bahrain in December 1984. Since then, the SUBWAY® concept has gone around the world with restaurants opening from Argentina to Zambia.
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