Monday, December 13, 2010

APC by Schneider Electric Launches Data Centre Auditing Services

Dubai-UAE: 13 December, 2010 – APC by Schneider Electric, a global leader in integrated critical power and cooling services, today announced the launch of auditing services to meet the growing concerns of companies about energy efficiency in data centres.
APC’s complete and expert audit provides a vendor-neutral suite of services that include a comprehensive evaluation of energy use in customer facilities with detailed reports on total data centre input power, IT load, power usage effectiveness (PUE), and power and cooling conditions. Consultants can also provide proposals to resolve issues with a range of recommendations to suit customer needs.
Olivier Delepine, Enterprise and Services Director for Middle-East and Africa, APC by Schneider Electric, said: "More data centre managers are beginning to look at energy as a productive asset, and they need the tools to be able to help maximise the utilisation of available resources with business and regulatory climates demanding increased efficiencies within the data centres. APC’s new audit service brings significant returns on investment as customers optimise current infrastructure and plan for future growth or consolidation.”
The introduction of the audit services is backed by the appointment of qualified professionals such as Mustapha Louni as the Data Centre Energy Efficiency Engineer for the region. Based in Dubai, Louni will be responsible for managing the implementation of APC audit services in the region and work closely with the services team to deliver the best service solutions to APC’s customers.
Delepine added: "Louni’s technical background and familiarity with the market will serve APC’s continuous expansion and involvement in the region.”
The audit service is a tremendous value-added service offered by APC to its clients in the Middle East and Africa. As a leading company in the data centre and cooling technologies business, APC aims to offer the complete spectrum of data protection solutions through providing the audit service. Through regular audits, data centres can be operated at optimum capacity and help save cost of repair or replacement of equipment that are prone to damage due to incorrect usage.
The services team audits the data centre and provides the customer with detailed proposals to improve energy efficiency. The proposal recommends a range of solutions leading to a scale of gains from minimum to maximum, so the customer can implement the changes that best fit their business needs and data centre environments.
Issues typically found in data centres are often addressed with a combination of airflow and cooling management techniques, smarter hot-cold aisle configurations and containment systems, upgrades to UPS systems, as well as modernisation of rack enclosures with new intelligent systems.
The APC Data Centre Cooling Analysis uses Computational Fluid Dynamics (CFD) to analyse the airflow and temperature patterns of a data centre at the rack and room level. The CFD software creates a 3D model of the physical attributes within the space, as well as the location and performance characteristics of the cooling units, IT equipment, power systems and any other significant equipment in the data centre.
For more information regarding APC’s cooling solutions, please visit or call +97147099690/91
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About APC by Schneider Electric

APC by Schneider Electric, a global leader in critical power and cooling services, provides industry leading product, software and systems for home, office, data centre and factory floor applications. Through its unparalleled commitment to innovation, APC provides pioneering, energy efficient solutions for critical technology and industrial applications that are well planned, flawlessly installed and maintained throughout their lifecycle. APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design and management software, including APC's InfraStruxure® architecture, the industry’s most comprehensive integrated power, cooling, and management solution.

As a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including leadership positions in energy and infrastructure, industrial processes, building automation, and data centres/networks, as well as a broad presence in residential applications.
Focused on making energy safe, reliable, and efficient, the company's 100,000+ employees achieved sales of more than 15.8 billion euros in 2009, through an active commitment to help individuals and organisations “Make the most of their energy”.

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