Monday, December 20, 2010

PINNACLE, LEXMARK'S NEW ALL-IN-ONE PRINTER, WINS SMALL BUSINESS SUMMIT AWARD; Pinnacle Pro901 delivers $4.99 black ink cartridge, the world's lowest-cost black ink

Lexmark International, Inc. (NYSE: LXK) recently introduced a new addition, Pinnacle, to its award-winning line of professional all-in-one (AIO) inkjet printers at the Fifth Annual Small Business Summit, where it was immediately awarded a Year Hot Tech Demo Award.

Pinnacle, like the other Professional Series AIOs in the line, is designed to help small to medium-sized businesses (SMBs) increase productivity while saving them time and valuable resources. Additionally, Pinnacle features 4-in-1 capability, a Web-connected1, easy-to-navigate 4.3 inch capacitive touch screen, and the world's lowest-cost black ink2.

"The introduction of Pinnacle builds upon the momentum and success Lexmark has garnered with its award-winning touch screen AIOs, providing yet another model that enables our customers to go way beyond printing," said Paul Rooke, Lexmark executive vice president and president of its Imaging Solutions Division.

"Customers have told us that the cost of supplies is their primary pain point when it comes to printing. Combining our $4.99 cartridge pricing with the ease-of-use and functionality of Pinnacle's touch-screen menu and Smart Solutions helps our customers be more efficient, saving both time and money," Rooke added.
The Summit's judges recognized Pinnacle with a 2010 award for:
  • providing unique ways to save money with $4.99 black ink cartridges that offer a high yield of 500 pages3,
  • increasing productivity with one-touch SmartSolutions and
  • offering peace-of-mind with an industry-leading five-year warranty4.

"There are so many new technologies in today's market that small businesses have a hard time knowing which to buy and how to use them most effectively to maximize productivity," said said Mr. Mohammed Addarrat, General Manager Lexmark International Middle East. "It's refreshing to see Lexmark's Pinnacle – a real AIO tool with Web solutions that add a much-desired layer of simplicity to business processes."
Lexmark's SmartSolutions, an array of disruptive applications that are changing the perception and expectation of the inkjet AIO category, also add value to Pinnacle. In addition to print, scan, copy and fax functions, SmartSolutions include shortcuts such as Business Card Scanning , workflows and unique apps to expedite day-to-day office tasks such as Scan to Evernote and Stamps.com Shipping.

Lexmark's Pinnacle will be available beginning in April 2010 via major national and regional retail outlets, online retailers, distribution partners and direct from Lexmark at Lexmark.com for $299.99. To learn more about Lexmark's Professional Series and Home Office Series of printers, please visit www.lexmark.com.

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