Monday, July 11, 2011

APC by Schneider Electric assists Arab National Bank build a thriving datacenter

Saudi Arabia: 09 July, 2011 – APC by Schneider Electric, a global leader in integrated

Critical Power and Cooling Services, recently announced the installation of a Tier 3+ dark

data center for Arab National Bank (ANB) in the Kingdom of Saudi Arabia. A strategic

implementation, that has to support all mission critical applications and the IT infrastructure

for all clients of ANB.

Kumail Dehradunwala, Head of Information Technology, Arab National Bank said, “At

ANB, we are a true 24/7 financial institution, offering complete financial services to both

our private and business customers along with a full range of domestic and international

commercial, traditional and Islamic products and services to the retail and corporate sectors.

Our IT department supports the bank’s client representatives, tellers, loan officers and

back end operations personnel. We manage key network components such as desktop

computers and associated peripherals, servers and telephone systems.

“If our systems fail at any time, the consequences could be catastrophic and very

costly. That’s why maintaining network uptime, a stable server, network and workstation

infrastructure is critical to the company’s success and directly impacts the return on

investment our clients receive”.

Technical Support Enhances Peace of Mind

The new mission critical datacenter supports ANB’s Core Banking System, numerous

other critical financial applications as well as the main communication equipment and other

essential data related services.

The purpose of the new dark datacenter was to host all the services provided to ANB

branches, Telemoney Centers, ATMs and ANB customer's services, as ANB has around

900 ATMs, 178 Branches and 78 Telemoney Centers, 5000 PCs kingdom wide.

“APC by Schneider Electric’s HACS (Hot Air Containment Systems) technology is truly

state of the art and provides much better efficiency for high density blade servers and helps

eliminate hot spots to deliver long term scalability. The InfraStruXure Central management

software’s ease of management, failure alerts and integration with the BMS solution sealed

the deal. APC’s reputation for reliability and the commitment from the local team also

factored into our purchase decision” Kumail explained.

The installation consists of the extremely efficient InRow Cooling architecture with HACS

technology. Intelligent rack systems for better environmental monitoring and the highest

level of security using rack access control and the ever reliable Netbotz cameras were

also deployed. The installation of APC’s InfraStruXure Central, a monitoring system which

collects, organizes and distributes critical alerts, surveillance video and key information from

anywhere on the network completed the entire solution.

“The new ANB dark datacenter has been built with long-term vision and a cost efficiency

model that are not based on immediate short-term savings only but also focusing on quality,

reliability, green concepts and practices and customer satisfaction. PUE (Power Usage

Effectiveness) and Capacity and Change Manager implementation as the next step will

complete the picture’’, concluded Kumail.

Mentioned Mahmoud Al Husseini, Vice President, Saudi Business Machines: “We are very

pleased to be associated with a project of this stature in the financial sector. APC’s solutions

today are unique due to the fact that their technology innovations are coupled with sound

ROI business models, which was a key factor for SBM to tie up with APC’’.

Additional solutions include Schneider Electric’s range of Low Voltage switchboards,

Prisma Plus using the state of the art range of Molded case and Air circuit breakers allowing

continuity of service at all times which is critical for such an installation.

These Prisma Plus Type Tested switchboards guarantee complete peace of mind to the

end customer and reduces downtime to the bare minimum. In addition, the Disbo Extra final

distribution boards installed downstream ensure maximum protection to the operators and

maintenance people managing the installation anywhere on the network.

“Rising power densities, unprecedented cooling issues and the need to manage your

datacenter from a single pane of glass are a customers’ central focus. The clear path to

capturing these new revenue streams lie in providing solutions, not just products. Our

constant collaboration with other business units of Schneider Electric in our endeavor to

come across as One Solution Provider reinforces our management capabilities and ability to

provide a complete turnkey solution to the customer” concluded Jeff de Sousa, Country Vice

President, APC by Schneider Electric, Saudi Arabia.

For more information about APC and other money-saving home and office solutions, please

contact + 971 4 7099 690/691, or visit www.apc.com.

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