Thursday, January 6, 2011

CITIZEN WATCH COMPANY’S FORAY INTO MID-HIGH END SEGMENT A BIG SUCCESS IN UAE


CITIZEN, the world’s largest watchmaker, successful story continues with the limited edition Concept watch, the Eco-Drive DOME.

CITIZEN started the development of Concept watches in 2008. The challenge was to incorporate the Eco-Drive technology - a technology that utilizes any source of light as a power source, into design that epitomizes beauty with the product policy of “The fusion of Technology and Beauty”

The result was a few spectacularly designed watches, Eco-Drive RING, Eco-Drive DOME, Eco-Drive VITRO, Eco-Drive EYES and Eco-Drive LOOP.

Eco-Drive DOME

Eco-Drive DOME was selected as the first production model of the concept watches and after overcoming numerous technological hurdles it is finally here. The wait for this cutting-edge futuristic model is over now.

The multi layered transparent dial of Eco-Drive DOME is more than just the major design feature of this model. It also plays a crucial role in absorbing light and conveying its energy. The distinctive design, which features the Eco Drive movement enclosed inside the case, embodies the concept of light energy that you can wear.

Eco-Drive DOME is available in 2 cases black and white, both made of titanium in a limited series of 250pcs each.

The white titanium case (BYE0030-04E) is finished with CITIZEN's unique pearl coating, made of sustainable ingredients in a five-layer multi-coat for resistance to wear. This watch glows with pearl's deep lustre and subtle luxury.

The black titanium case (BY0039-00E) is treated with CITIZEN's unique Multi-way Polish to change expressions at every angle. Then it is coated with wear-proof DLC (Diamond-Like Carbon). The lustre of this watch resembles that of a meteorite in cross-section. Every case is individually hand polished by expert artisans and is different from the other.



The movement is Caliber H611, which features Radio Controlled time keeping in USA, Germany, China and Japan besides several other convenient features like world time in 26 Cities + UTC.


TEHCNICAL FEATURES:
DIAL: Mirror Silver
CASE: White-Titanium with white coating, Black-Titanium with DLC coating
BAND: Black (polyurethane)
SPECIFICATIONS:
• Radio-Controlled Watch (USA, Germany, China, Japan Standard Time Radio-Wave Receivable)
• World Time in 26 Cities + UTC
• 1/5th of sec Chronograph
• Alarm
• Power Reserve Indicator
• Water Resistant to 10 Bar
• Sapphire Crystal

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