Thursday, April 2, 2009

Emaar Misr launches sale of fully-finished Mivida townhomes in Views District

Cairo, Egypt; April 2, 2009: Emaar Misr for Development S.A.E, the wholly-owned subsidiary of Emaar Properties, will launch the sale of townhomes in its newest mixed-use community, Mivida, located in New Cairo City, only 1.5 km from the American University. The townhomes, master-planned and designed by award-winning architects MDR and JZMK, are located in the Mivida Views district in close proximity to a community centre, central park and other lifestyle amenities.

The two- and three-bedroom townhomes range in size from 158 to 190 sq m, with prices starting from EGP1.2 million with only 5 per cent down payment. Scheduled for hand-over in 2012, the Mivida townhomes meet the requirements of families seeking attractively-priced, smartly designed, fully-finished, ready-to-live-in residences. The homes have elegant interiors designed by international designers Saddleback and PDI. Construction of Mivida has commenced with Emaar Misr leveraging the expertise of Emaar Properties in the delivery of large-scale integrated communities for timely completion.

Mr Sameh Muhtadi, Chief Executive Officer, Emaar Misr, said: “The launch of Mivida townhomes follows the strong customer response to the Mivida villas. Mivida offers the distinctive advantage of easy accessibility from the city centre and the American University in Cairo, as well as the option of owning ready-to-live-in homes. Emaar Misr has worked with award-winning and international architects and interior designers to offer a trend-setting residential development.”

Residents in the integrated community will have access to boulevard-style retail, healthcare centres, educational institutions and business parks. The homes are also set in close proximity to the 30-acre Mivida central park offering a healthy lifestyle choice. The community centre will have retail stores and food & beverage outlets thus ensuring a self-sustained residential development.

Potential customers can visit the Emaar Misr Sales Centre in Cairo from 10am to 8pm; call toll free 16116 or log on to for more details. Models of the Mivida townhomes have been displayed at the sales centre. Customers can also interact with Emaar Misr customer sales representatives for details on home finance support by third-party mortgage providers.

The EGP5.75 billion Mivida is set in 3.8 million sq m and features 5,000 homes including three- to five-bedroom villas, two- to three-bedroom townhomes and a range of apartments. All units are air-conditioned and have fully finished bathrooms with all accessories. Customers have the option of choosing quality finishes and fittings.

Mivida is the third master-planned community by Emaar Misr in Egypt, and follows the success of Uptown Cairo and Marassi, both currently progressing as per schedule. Work on the Business Park of Mivida is also currently being undertaken.

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