Sunday, December 6, 2009

DIFF 2009 tunes in to new media trends

Dubai, UAE; December 3, 2009: The Dubai International Film Festival (DIFF) 2009 has tuned into the shifting media trends by bonding with traditional as well as digital media with more than ten leading publishers, television channels and digital companies on board as Media Partners this year.

In a path-breaking movie, DIFF 2009 has redefined its media outlook with a strong digital media component while continuing its partnership with print and audio-visual outlets.

This year, DIFF has on board AMG; DMI; France 24; Good News Cinema; Gulf News; Ahlan!; MBC; Google Youtube; Zee TV; E-Vision; Variety the international premier source of entertainment news; Emirates Neon Group and Orbit Showtime as media partners.

DIFF’s Director of Marketing and Sponsorship Mahsa Motamedi said the media plays a crucial role in effectively conveying the message of DIFF, ‘Bridging Cultures, Meeting Minds.’

“As is the norm at DIFF, we are moving in tune with the trends. This year too we have formed strong media partnerships, including new channels that reach out to a wider audience. DIFF is partnering with a good cross section of organisations, across all levels of media, to help us deliver our core messages regionally and internationally,” she added.
DIFF’s media partnerhips also highlight the growing interest of the global media in the festival, which is now regarded as the most definitive film festival in the Middle East, Afria and Asia.

Compared with 450 media registrations in the opening year, DIFF last year had 1,165 accredited media, from around the world, covering the event – an increase of over 150 percent. This has in turn translated to phenomenal growth in audience participation too – with the number of admissions growing by over 110 percent in the past five years.

Now in its sixth year, DIFF 2009 is held in association with Dubai Studio City and will be held from December 9 to 16. Dubai Duty Free, Dubai Pearl, Emirates Airline and Madinat Jumeirah are the principal sponsors of DIFF and the event is supported by Dubai Culture & Arts Authority (Dubai Culture). For more information on the festival, please visit www.dubaifilmfest.com.

Mentoring, on-the-job skills are twin strategies of DIFF Young Journalist Award

Dubai, UAE; December 3, 2009: Share knowledge, build skills and give room to apply acquired skills – that is the essence of the Dubai International Film Festival Young Journalist Award programme held this year in partnership with MBC Group.

Building on the success of the event last year, the DIFF Young Journalist Award significantly enhances budding journalists’ career development by providing students the opportunity to be mentored by subject experts and apply their skills in a realistic workplace setting.

DIFF Managing Director Shivani Pandya said cinema, globally, derives its growth impetus from the informed comments and analytical views of writers. “The DIFF Young Journalist Award is one of our key initiatives aimed at capacity-building within the local community,” she said. “It is imperative that we not only share the knowledge but also foster film students’ competitiveness for potential careers through hands-on training. DIFF achieves this through our unique mentoring programme, where they can work under the tutelage of accomplished film professionals.”

This year’s mentorship programme is led by Scott Macaulay, from Filmmaker Magazine and Producer, Forensic Films, and Colin Brown, formerly at Screen International and now at CNBC Business, who will provide specific and in-depth training to a select group of 10 students nominated by UAE-based universities.

Mazen Hayek, Group Director of Marketing, PR & Commercial at MBC Group said: “Our support of the DIFF Young Journalist Award is a key part of MBC’s corporate strategy to foster young Arab talent, sharpen skills, build links with the local community and develop the next generation of film journalists.” Hayek also added: “Content and creative industries are major job creators and have become an integral part of economic activity – hence the capital importance of this partnership between DIFF and MBC Group.”

The main goal is to provide the participants real experience with feedback and tutoring from professional film critics and film journalists. Students will work as news teams, covering events and screenings from December 9 to 14, learning the skills of the trade and honing their journalistic awareness. Although the workshop is organized in co-operation with the film festival, the output from the participants will remain journalistically independent.





The other key component of the programme is the series of open journalism workshops and panel discussions during the first three days of the festival. Topics covered include film review and criticism, film business writing, new technologies like blogging and film festival coverage. The workshops are open to students in the UAE who are currently enrolled in either journalism, film studies, PR or mass media and communications courses.

Now in its sixth year, DIFF 2009 is held in association with Dubai Studio City and will be held from December 9 to 16. Dubai Duty Free, Dubai Pearl, Emirates Airline and Madinat Jumeirah are the principal sponsors of DIFF and the event is supported by Dubai Culture & Arts Authority (Dubai Culture). For more information on the festival, please visit www.dubaifilmfest.com.

Emirates says it with flowers by announcing flights to Amsterdam


DUBAI, U.A.E., 3rd December 2009 : Emirates is to launch flights to Amsterdam from 1st May 2010.

The international airline of the UAE is also promising further new route announcements in the coming months, supported by continuing aircraft deliveries.

The blossoming of the airline's 23rd route into Europe will bring much awaited news in The Netherlands. The daily, non-stop service from Dubai will be operated with a combination of 777-200LR and 777-300ER aircraft, boasting a three-class configuration and the newest version of ice, the passenger revered in-flight entertainment system. Emirates, with its exquisite Private Suites, will be the only airline offering First Class accommodation on the route.

This is the fourth new destination to be announced this year by the Dubai-based carrier. Durban and Luanda were both launched in October and Tokyo was recently announced with a start date of 28th March 2010.

His Highness Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive, Emirates Airline & Group, said: “We are extremely pleased to announce a new service into Europe at this time and I'm sure it's a development that will be welcomed with open arms in The Netherlands. Amsterdam is already an important offline market for Emirates and we know there is significant passenger traffic heading from Amsterdam to Dubai and onto Africa, the Indian Sub-continent, Asia and the Far East."

Sheikh Ahmed added: "This is also a major freight hub and one of the world's renowned flower centres. Emirates has served The Netherlands as a freighter destination for fifteen years and currently offers six 747-400 freighter flights a week between Dubai and Amsterdam. The daily passenger flight will allow us to bolster our cargo offering by making use of the belly hold capacity."

Starting 1st May next year, EK 145 will leave Dubai each day at 0825hrs and arrive in Amsterdam at 1330hrs. From Amsterdam, EK 146 departs at 1530hrs, arriving in Dubai at 2359hrs.

The new European service comes on the back of exclusive lounge openings in Dusseldorf, Hamburg and Manchester and extra frequencies to Rome, building up to a double daily in February.

During December, Emirates will take delivery of two further A380s, which will be deployed to Seoul from 14th December and Paris two weeks later.

Last month, the carrier announced half year net profits of Dhs 752 million (US$205 million), representing a 165 percent increase compared to Dhs 284 million (US$77 million) for the period ending 30th September 2008. During the latest results period, the airline carried over 13 million passengers, in excess of 700,000 tonnes of cargo and made an estimated direct contribution of Dhs 10 billion (US$2.72 billion) to the UAE economy.

206 street vendors, beggars, illegal car washers nabbed

Dubai Municipality inspectors, in cooperation with Dubai Police and the Dubai Naturalization and Residency Department, nabbed last month 206 persons including street vendors, beggars and illegal car washers. The sweep against the law-breakers had also resulted in the seizure of several low-quality goods and pirated CDs.
A total of 848 inspections were made during the month of November, out of which 480 inspections were scheduled ones and 184 were random checks.
Civic inspectors conduct daily spot checks in streets and public places to prevent street vending, begging and car washing in public places by individuals in violation of a ruling by the Ministry of Labour in this regard. Inspectors at the Control Unit of the Markets Administration Section in the Assets Management Department carry out regular checks to book the violators.
In November 2009, they caught a total of 206 people including 123 street vendors, 26 beggars, 31 car washers and 26 illegal butchers and fish cleaners.
A total of 967 counterfeit products including ready-made garments, perfumes, cameras, and watches that were fake international brands were confiscated. Also, some 3,971 DVDs with pirated films, 143 pornographic movies, in addition to 300 foodstuff items including boxes of fruits and vegetables were seized last month.
The law-breakers, who belong to various nationalities, would be handed over to the Dubai Naturalization and Residency Department for deportation in coordination with Dubai Police. The seized goods would be destroyed and disposed off safely after legal actions were taken against the violators.
The public is urged to call the Municipality on the toll-free number 800900 round-the-clock to report such illegal activities.

Wednesday, October 28, 2009

Alshamel International Holding streamlines operations and drives business growth with an investment on its IT infrastructure


Alshamel International Holding streamlines operations and drives business growth with an investment on its IT infrastructure

Next-Generation IT solutions and applications introduced across the region


Kuwait, October 28, 2009: Alshamel International, the leading Kuwait-based travel management company today revealed the company’s commitment to invest in expanding its IT and network infrastructure. Alshamel International has partnered with leading technology giants including HP, Microsoft and Cisco to streamline communications and effectively connect its employees, clients and travel agents throughout the region.

The strategic move comes in line with Alshamel International’s commitment towards constantly adapting new technologies and innovative solutions. The new technologies will be rolled out by January 2010

Dalal Al Dousari, Vice Chairperson of Alshamel, commented: “This investment will have positive impact on all of Alshamel International’s operations. We are seeing rapid and healthy growth and it is our commitment to provide our customers with seamless access to our services. We are looking forward to this technological expansion which allows our employees, clients and travel agents to benefit from Alshamel International’s vast portfolio of services. Our aim is to support our growth by offering our technology with expertise to the travel sector across the region.

Speaking on the revamped infrastructure, Samir Alamari, Vice President, Information Technology at Alshamel, said: “Our objective is to deploy an end to end infrastructure that includes the latest in advanced technologies.”

“ The process will include adopting Cisco Networking Communications and Contact Center solutions which allows us to have a virtual contact centre, providing our staff with the flexibility and the accessibility to connect to our agents, located anywhere in the world to service our clients 24/7. The data center technologies will link our offices in Kuwait, United Arab Emirates, State of Qatar, Kingdom of Bahrain and The Hashemite Kingdom of Jordan. In addition, Microsoft will be providing database, operating systems and ERP solutions, which assists in the complete financial accounting, CRM, travel management and HR payroll” further concluded Alamari

Alshamel International has also partnered with PCSG to cater to the travel specific requirements and back office booking information, making it accessible and visible to all users across the network.

Alshamel International will also cater solutions to the travel specific requirements and back office booking information, making it accessible and visible to all users across the network.

Ever since its inception in 1996, Alshamel has been constantly adapting new technologies and innovative services, helping consumers and corporate clients optimize their travel requirements making it the most successful Travel Management Company in Kuwait.

Live Environment Demonstrating Next Generation Technologies at SITL Dubai 2009

Dubai, 28 October 2009: An innovative new integrated live environment demonstrating next generation technologies across the entire supply chain, from manufacturing through to retail floor, will be presented for the first time at SITL Dubai, the International Week of Transport & Logistics, which will take place 3-5 November 2009, at the International Convention & Exhibition Center.
“Since we first started planning SITL Dubai, we were determined to deliver more than an exhibition; we wanted to provide a unique interactive experience. Visitors will have the opportunity to see the latest technologies all interacting with each other, live, with explanations at our dedicated Radio Frequency Identification (RFID) area,” said Mohamad Bader-Eddin, Show Director, Reed Exhibitions.
Bader-Eddin continued, “In addition to this exclusive zone, SITL Dubai 2009 will this year offer participants business and content opportunities such as our Hosted Buyer Programme which will bring active buyers to meet with exhibitors, a Business and Investment Forum and the Global Shippers’ Conference.”
All RFID components of the transport and logistics supply chain will be represented in a form of workshops through six delimited zones encompassing road and transport, tracking and security applications for containers, freight cargo, an RFID portal, retail technologies and finally Near Field Communication (NFC) payment. A trainer specialized in RFID solutions will be allocated to each zone to provide explanations to participants and visitors, on the latest technologies on offer.
The 800 square meter dedicated zone will feature Radio Frequency Identification hardware and software all of which will be fully integrated by Ubisolutions, Europe’s leading RFID solutions provider and integrator.
“To put this whole interactive and integrated platform together, we have been working closely with some of the world’s leading innovators, including Geodis, C.N.A, Avery Dennison, DP World, ADSO Logistics and MERFIDA. We are very proud to be involved in this first SITL edition and are very keen to share our transport and logistics information system and technologies expertise,” commented Pascal Ricard, Founder of Ubisolutions.
Ubisolutions recently launched their operation in the region with a new office in Dubai. Being based in the region will enable Ubisolutions to better support their clients’ Radio Frequency Identification implementations.

DM launches breast cancer awareness campaign for staff


Dubai Municipality on Tuesday launched a breast cancer awareness campaign for its employees in coordination with the Dubai Health Authority. The campaign, organized at the Municipality main building, is aimed at educating the female employees of the Municipality on the diseases of cancer, its methods of treatment, ways of prevention, healthy foods appropriate for patients with tumours, the extent of effectiveness of healthy food and its impact on the body along with an explanation on the methods of self-examination.
Fahima Ali Saber, Head of the Public Relations and Protocol Unit in the Corporate Marketing and Relations Department at Dubai Municipality said that the campaign was a result of the Municipality's keenness on the health and safety of its staff, particularly female employees.
The campaign included several activities designed to increase awareness on breast cancer. Educational workshops were held that gave adequate information about the disease, particularly by highlighting the importance of self-examination, which contributes to the early detection of the disease. This was done through the presentations using models. Campaign brochures on self-examination steps and other educational materials were also distributed.
The lecture, held as part of the campaign, shed light on the types of cancers in general, especially breast cancer, its symptoms, genetic factors, type of food, daily life styles and ways of prevention.
Sabir, said the success rates are better if the disease is detected in the early stage than discovered in the late stage. "This month has been selected to launch the campaign because it is the month of global awareness and early detection of breast cancer."