Wednesday, June 22, 2011

Sony Ericsson Middle East Announces Over 10 New Gameloft Titles for XPERIA™ PLAY



Spider-Man: Total Mayhem, N.O.V.A.2 and Modern
Combat 2 among Additional Titles Available for
Xperia™ PLAY

Dubai-UAE: 21 June, 2011 - Sony Ericsson Middle East today announced that

more than 10 new additional games are optimized and now available for Xperia™

PLAY users in the region. The Gameloft titles include a broad range of genres

varying between sports, social, arcades and action.

Offering a rich combination of popular, innovative, immersive and addictive titles

that are graphically rich, the new titles will appeal to varied users and usage

Xperia™ PLAY comes with six preloaded titles in the device that is

available in the Middle East market.

Spider-Man: Total Mayhem, the best action game from Gameloft, is one of the most

exciting titles announced for Xperia™ PLAY. It boasts ultra-dynamic gameplay with

more than 20 fighting combos that take advantage of Spider-Man's extraordinary

agility and super powers.

Amongst other titles announced for the Middle East markets are Modern Combat 2:

Black Pegasus, N.O.V.A.2: Near Orbit Vanguard Alliance, Let's Golf 2 and Splinter

Cell: Conviction.

Leading franchises that were preloaded in Xperia™ PLAY include EA's Need for

Speed, Sims 3 and the world-first multiplayer version of FIFA 10 for mobile.

Commenting on the occasion, Spyridon Gousetis, Head of Marketing, Sony Ericsson

Middle East, said: “Xperia™ PLAY is a revolutionary, best in class smartphone

offering powerful gaming and entertainment experiences. We are delighted to

announce the exciting new games optimized for the Middle East which enhances the

holistic mobile gaming experience. This further testifies that Xperia PLAY is a class

apart from any other smartphone that is available in the market.”

Xperia™ PLAY is the world’s first PlayStation certified smartphone. With Android

based functionalities that even the most serious power users would be delighted to

toy with, Xperia™ PLAY offers an immersive gaming experience that is unparalleled

by any other device in its category in the Middle East.

Priced at AED2499, the Xperia™ PLAY is available in the Middle East market in two

New Games Available on Xperia™ PLAY:

Assassin’sCreed™ - Altaïr’sChronicles

Spider-Man: Total Mayhem

Real Football 2011

Modern Combat 2: Black Pegasus

Let's Golf 2

Tom Clancy's Splinter Cell Conviction

Brothers® in Arms 2: Global Front

N.O.V.A.2: Near Orbit Vanguard Alliance

Eternal Legacy

On this occasion, Sony Ericsson is organizing an online competition in Facebook

where Middle East users can become fans and participate in the contest.

Titled, ‘Name the Game’, the contest is designed around the idea of testing the

users knowledge about the PS3 games. The online contest will take place until 25th

June 2011 and winners stand a chance to win an Xperia™ PLAY. For more information

about the contest, please visit http://www.facebook.com/SonyEricssonME

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About Sony Ericsson

Sony Ericsson celebrates its 10th year as a joint venture between Sony Corporation and Ericsson
in October, 2011. Over the years the company has brought together the best communication
technologies with superior entertainment user experiences to create its Xperia™ line of the most
entertaining smartphones in the mobile handset industry. With its global corporate functions in
London, Sony Ericsson has sales and marketing operations in all major regions of the world, as well as
manufacturing in China, and product development sites in China, Japan, Sweden and Silicon Valley,
California. For more information, please visit: www.sonyericsson.com/press

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